4 years. 2 million+ snacks sold.

4th Birthday Sale: 20% off storewide, and the upsized 6-box bundle at 30% off. 21 Sep to 5 Oct.

Shop the sale
4 years. 2 million+ snacks sold.
4th Birthday Sale20% off storewide30% off 6-box bundlesEnds 5 Oct4th Birthday Sale20% off storewide30% off 6-box bundlesEnds 5 Oct

Why Snackboy

Celebrating 4 years and 2M+ snacks sold

The core is the whole point.

1. The core is the whole point.

Every ball and cup gets its own gooey or creamy centre, built from scratch to actually taste like something. Soft doughy layers, a real centre, and a biscuit crumb coating. It's the bite we're known for, and it's exactly why people don't stop at one.

Protein and low sugar + actually tastes good

2. Protein and low sugar + actually tastes good

5-10g protein, up to 7g fibre, and as low as 2.8g sugar per snack. Every pack tells you exactly what you're eating, so you never have to choose between tasting good and eating well.

Vegan, gluten-free and dairy-free

3. Vegan, gluten-free and dairy-free

Every single flavour in the range is made for every body, and every table. Pack it for lunch, share it at work, hand it to a mate with a dietary need. Nobody has to check the label first, and nobody gets left out.

Trusted by millions, made in Melbourne.

4. Trusted by millions, made in Melbourne.

Two million snacks don't happen by accident. We're on Coles and Aldi shelves because we pass serious quality checks, batch after batch. And every one is made right here in our Melbourne snack lab, not outsourced overseas. Same standard online as in-store.


20% off storewide    •    30% off 6-box bundles    •    4 years running    •    Ends 5 Oct    •    Free shipping over $70    •    Made in Melbourne

Two ways to celebrate

Every order

20% off storewide

Automatic at checkout. No code needed. Free shipping over $70.

Shop the sale

Pick your way in

20% off storewide through 5 Oct. Free shipping over $70.


Sale ends in


Join the pull

What people are saying


Got a question?

Frequently Asked Questions

Yes, and that's really the whole point. We built our own gooey and creamy cores so they taste like an actual treat, not a protein snack pretending to be one.

Most of them do, yeah. Coconut, cashews, almonds, hazelnuts, and peanuts all feature across the range, and they're a big part of what makes these taste as good as they do. Nuts bring healthy fats, texture, and flavour that you just can't replicate with other ingredients.

That said, if you have a nut allergy, it's worth checking the specific flavour before you order! Each product page has the full ingredient list and allergen info. We also manufacture in a facility that handles nuts across the whole range, so if your allergy is serious, that's important to know before buying.

Nope, nothing artificial! The low sugar is just down to how we make them. We use ingredients such as rice malt syrup and grape juice to sweeten the range, which keeps the numbers down without the bloating or weird aftertaste you get with most low-sugar snacks.

Tapioca fibre is a natural prebiotic fibre derived from the cassava plant. It's used across the range as a way to add fibre and help with texture without spiking the carb count. It also feeds the good bacteria in your gut, which is a bonus most people don't expect from a protein snack!

Yes, every flavour in the range is vegan, gluten free and dairy free. No exceptions.

Yes. Free shipping on all orders over $70.

Yes, subscribe and save 20% on every order, and you can pause or cancel any time.

Nope. The 20% off storewide applies automatically at checkout during the sale. No codes, no fuss.

Pick any 6 boxes of balls or cups and get 30% off the lot for the birthday sale. Head to the bundle page, build your mix, and you are set.


Sale ends soon. Stock up now.

Shop the sale
20% off storewide    •    30% off 6-box bundles    •    Vegan    •    Gluten free    •    Dairy free    •    Made in Melbourne